The last five years have brought non-stop change and all insights indicate that the pace will only accelerate. Gen Z and Millennials are growing fast in importance and are a main reason we are seeing some of these underlying trends. So how do you speak to younger generations without losing your most valuable current buyers? This presentation will share real life examples of retail best practices and outline key practices from Europe that can work well in North America. The presentation will also highlight practical ways for meat producers and processors to respond to these emerging consumer trends and expectations.
What happens when a country that produces and exports pork is hit by African swine fever (ASF)? How does this affect local consumption, prices, exports, producers, processors and the industry as a whole?
This conference will present the key results of a study carried out for the Équipe québécoise de santé porcine (EQSP) focusing on the situation in Germany, Belgium and Spain. Based on an analysis of the economic, business and organizational impacts noted during ASF outbreaks, the study highlights the crisis management strategies, support measures implemented and most relevant takeaways for Quebec and Canada.
This presentation will reveal how Olymel and its pork industry partners are transforming complex environmental challenges into competitive advantages. Through concrete examples, you will see how measurable actions reduce GHG emissions while generating net economic gains. You will also learn how ESG performance is becoming a strategic advantage in international markets and with major food clients, and how the Quebec pork industry stands out globally.
Find out how Christian and Stéphanie are reinventing agriculture as the fourth generation overseeing their family farm. They’re showing that with agroforestry, biomethanation, biodiversity-friendly practices, and the circular economy, it’s possible to create tomorrow’s responsible brand today through sustainable and inspiring solutions.
Pork picnic shoulder and shoulder butt offer a wide variety of marketing and cooking options once cut. During this conference, you will have the chance to see a commented cutting, with excellent suggestions to showcase these cuts to your consumers.
This conference is an opportunity to better understand the last link of the industry, by sharing findings, challenges and opportunities of the pork Québec’s market in Québec’s grocery stores.
Prepare to explore concrete solutions to face climate change challenges. This presentation will underline the actions taken to reduce and adapt to climate change on the marketing of pork products and evaluate their feasibility. Discover promising approaches in agriculture, production, processing and distribution. Together for a sustainable future!
This presentation will compare the nutritional value of pork with other protein sources, review correct cooking methods for different cuts, and examine some myths. We’ll conclude with a celebration of the world’s cuisines that features pork.
Presentation of the evolution of pork consumption habits of Quebecers since 2019. In addition to getting a better understanding of the Quebec consumer in relation to meat, you will understand the changes in perception and their implications. You will be exposed to the place that pork meat is taking on the food scene and how to take advantage of it.
The health situation is improving, but the agriculture market situation is still unstable. Because of the inflation, consumers are increasingly sensitive to the price signal, and the shortage of workers is contributing. In this regard, pork remains more affordable than other proteins. The industry’s stakeholders must work as one to succeed and offer consumers quality products at fair costs.